Most websites lose potential traffic because they're missing technical SEO issues that remain invisible until you know exactly where to look.
Learn How to Audit Sites Like a Pro
This program walks you through the actual process of conducting comprehensive SEO audits. You'll learn to identify ranking blockers, diagnose indexing problems, and prioritize fixes that create measurable traffic improvements.
What You'll Actually Work Through
Six modules covering everything from technical infrastructure to content optimization. Each section includes real site examples and specific troubleshooting frameworks.
Technical Foundation Checks
Start with site architecture, crawlability issues, and server response patterns that affect how search engines process your pages.
- Crawl budget analysis
- XML sitemap validation
- robots.txt configuration
- Server response codes
Indexing and Visibility
Understand why pages aren't appearing in search results and how to diagnose indexing failures using Search Console data.
- Coverage report interpretation
- Canonical tag issues
- Noindex problems
- Pagination handling
Page Speed Analysis
Learn to identify render-blocking resources, optimize Core Web Vitals, and prioritize speed improvements that impact rankings.
- Lighthouse metrics
- JavaScript execution delays
- Image optimization gaps
- Critical path rendering
On-Page Content Audits
Evaluate title tags, meta descriptions, heading structure, and keyword targeting to ensure pages align with search intent.
- Keyword gap analysis
- Title tag optimization
- Content depth assessment
- Internal linking structure
Link Profile Health
Identify broken links, redirect chains, and orphaned pages while understanding how link equity flows through your site.
- 404 error detection
- Redirect chain resolution
- Orphaned page discovery
- External link quality
Mobile and Structured Data
Check mobile usability issues, validate schema markup, and ensure rich snippet opportunities aren't being missed.
- Mobile-first indexing
- Schema validation
- Rich result testing
- AMP implementation review
Who's Teaching This
Three specialists who've conducted over 800 combined audits for e-commerce sites, SaaS platforms, and content publishers. They've diagnosed everything from massive crawl budget waste to subtle schema errors blocking rich snippets.
Between them, they've worked with sites getting 50,000 monthly visits and sites pulling 2 million. The common thread is methodical diagnosis followed by prioritized action plans.
Real Audit Experience
These aren't theoretical exercises. The program uses redacted examples from actual client audits showing the exact issues discovered, how they were diagnosed, and what recommendations were implemented. You'll see the data before and after fixes went live.
The teaching approach focuses on building your diagnostic framework rather than memorizing checklists. You'll learn to think through problems systematically and adapt techniques to different site types and technical stacks.
Practical Output Focus
By the end, you'll be able to deliver a comprehensive audit report with prioritized recommendations, estimated impact levels, and implementation difficulty ratings. The kind of document that actually gets acted upon.
Start with the Foundation
The next cohort begins in two weeks. You'll have access to all course materials immediately and join weekly review sessions where we analyze student audit submissions together.
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